What money messages did you learn as a child that no longer serve you? Great question Amy Zehnder! The first question that comes to mind is that growing up my dad taught me to be almost too cautious with money. It’s good to spend wisely. Some things are worth the extra money. For example, phone […]
Bridge, connect, deliver This isn’t the best time to emphasize sales. Right now people are in the middle of “no decision zone” and have more time. As a result, we recommend that you provide great content and build your audience. If someone has a financial issue or concern, we want you to be the first person they […]
CRMs and Salesforce In this episode of the podcast we talk about the good practices and not so good practices you may be using with your CRM, whether it is Salesforce, Wealthbox, RedTail or Junxure. Oliver Sholder is a Salesforce consultant and founder of Everpeak Partners. He joins the show to share a few unique […]
Identify the best way to approach a client, prospect or family member using the DISC Personality Test via Crystal Knows. Find where you land on this circle here for FREE. Digital Marketing 4 Financial Planners · Greg Skloot with Crystal Knows on DISC Personalities If the Golden Rule is to “do onto others as you […]
Clients ask me, why did you make a digital presence map? What is a “digital presence” anyways?? The short answer is, the map isn’t the territory; and it sure helps to know where you want to go! How we use the map to establish a winning digital presenceOur client process uses the Digital Presence Map as a diagnostic […]
Do you have a hole in your digital presence? A lot of advisors do. I think some of it is because of how business used to work but I think it’s also because planners aren’t aware of the series of objections that a prospect needs to have sated before they are going to pick up […]